CHICAGO (CBS) – Nickelodeon brought its third annual “Road to Worldwide Day of Play” campaign to Chicago’s Far South Side on Saturday.
The network teamed up with Dwyane Wade’s, Wade’s World Foundation to host an event encouraging kids to get up and get active, WBBM’s Mike Krauser reports. The event was held at Willie Mae Morris Empowerment Center, 12920 S. Halsted St, from 10 a.m. to 2 p.m.
The slime-filled day included Nick-themed games and fitness-themed activities, include a Super Slime obstacle course, Nick bowling, a slime booth, costumed characters and more.
Dwyane Wade joined in on the fun, presenting and giving tours the Willie Mae Morris Empowerment Center (WMMEC).
“It’s great to come together and see smiles on everyone’s faces,” Wade said. “I know in Chicago, there has not been a lot of that lately.”
The new WMMEC will be the largest of its kind on the South Side of Chicago and will provide a safe haven for youth, said the center in a statement.
“What happens in that building, the love, the sense of community, the passion is stronger than what happens out on these streets,” said Mayor Rahm Emanuel, at the Day of Play event.
The center was named after Dwyane Wade’s grandmother, Willie Mae, who is 97 years young and resides in Chicago.
WMMEC will provide a place to house low-cost programs, with a mission to strengthen the community at large.