Marketing Success: Public Relations Owner Puts Marketing Goals Into PerspectiveStephanie Krol Public Relations Founder and Owner Stephanie Krol offers cost-effective marketing tips for small business owners.
Name Protection: How To Register A Trademark For Your Small BusinessEntrepreneurs getting their brand off the ground need to protect their interests by registering trademarks for their business and products.
3 Things To Know About Maintaining Your Small Business's Facebook PresenceFacebook is a valuable tool to promote sales and events, share in real-time with customers, and reach out to a larger audience.
4 Small Business Marketing Strategies That Won't Break The BankPARTNER CONTENT - Here are five effective ways to market your company -- without breaking the bank.
Should You Hire A Graphic Designer For Your Small Business?Image counts, regardless if your business is glitzy or gritty. A graphic designer can pay off big dividends with their creations.
How Strengthening Your Brand Can Lead To Increased SalesPARTNER CONTENT - If your brand is hiding among the competition, strengthening it may be just what you need for an increase in sales.
5 Marketing Strategies For Business GrowthPARTNER CONTENT - Finding the right marketing strategy for your business is essential for building a strong customer base.
Company Tone: Getting Your Ghostwriter To Speak In Your VoiceWhen hiring a ghostwriter to create brand appealing content for your business, seek out someone with the same intended voice.
6 Tips To Make Your Business Stand Out In A Competitive MarketPARTNER CONTENT - Gone are the days in which a catchy slogan and high dollar ad campaign could drive people to a business.
How To Tell A Story Through Your Company’s BrandingPARTNER CONTENT - Tell your company's story in a compelling way to make people care about your brand.
Be Yourself: How Personal Branding Can Help Your BusinessAs you draw up your business plan, give some attention to your personal brand.
Building A Reputation: Small Business Creates Excellent Brand RecognitionSojourn Salon & Spa Co-owner Michael P. Lusk created a brand by focusing on social media and giving back to the community.