CHICAGO (WBBM) – Visitors to Chicago’s public parks could soon see advertisements on such things as lifeguard stands, garbage cans and tennis courts.
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Advertising in parks is being considered as the Chicago Park District looks for ways to close a $22 million deficit in next year’s budget.
The Chicago Tribune reports that corporate sponsorships could earn the Chicago Park District $850,000.
Park District CEO Steve Hughes says management wants the advertising to be tasteful and not intrude on anybody’s park experience.READ MORE: Woodridge Residents Cope With Emotional Impact Of Damage From Sunday Night Tornado; Village Places Priority On Getting Power Back On
Other measures being considered to take up the budgetary slack include a 1 percent increase in program fees and a 3 percent increase in harbor fees.
The Chicago Park District isn’t the only public body looking for non-traditional revenue.Residents Repairing Homes After Tornado Run Into Sky-High Prices For Lumber, Other Construction Materials
The agency said this week it is preparing to hire a consultant who will help it determine which CTA assets have value and aggressively market them.