CHICAGO (CBS) — The company that made the official World Series championship rings for the Cubs predicts the limited edition version it made for fans will sell out in 10 days – despite a major-league price tag.

The ring that the Cubs themselves have received is crammed full of diamonds, rubies and sapphires with the words “We Never Quit” and the date and time the championship was won. There’s actually an image of a goat on the inner band as well.

The stripped-down version of the ring that fans can buy is 25 percent smaller and doesn’t have as many stones or as much wording.

Chris Poitras, vice president of Jostens, the company that makes the rings, says sales are climbing.

“There’s only 108 of these being made, and once we sell all these 108, there will be no more available,” he said Thursday. “Those went on sale last night, and I think we’ll be through with those in the next 10 days.”

The price: $10,800. Which is, of course, 108 (as in years since the last World Series win) times 100.

Michael Keenan of west suburban Bristol made a down payment on one Wednesday night at Wrigley Field. The 48-year-old says he won’t wear it.

“Oh no, absolutely not,” he said. “I think it makes you a risk. I mean, I would show it, but it would stay in the safe. It would be my biggest keepsake.”

He says the ring is a way to cherish the memory of being in Cleveland for Game 7.

“I’ve never seen anything like it,” he said. “I have six children and the birth of my children would be the only thing that superseded it — watching them win the World Series at Cleveland.”

Jostens has other Cubs World Series-related jewelry for sale.

Watch & Listen LIVE