CHICAGO (CBS) — Chicagoans could have to get used to saying “Mayor Daley again.”

Bill Daley officially announced his campaign for Chicago mayor Monday morning.

Former White House Chief of Staff William Daley (Getty Images)

Daley, 70, is now vying for the job his brother and father held for a combined 43 years.

“I come from a family with a long history of public service. I’ve worked in business and in government on issues from international trade and community development to public education,” Daley said in a statement released on Monday. “I have a history of finding common ground among people on all sides of many issues and bringing us together around shared values like family, community, job growth and fairness.”

Daley’s brother, Mayor Richard M. Daley, ended his reign as Chicago mayor in 2011.

For most of his life, Bill Daley has had a ringside seat, observing the power of elective office, even visiting the Oval Office under JFK.  He said he finally wants to grab the reins himself.

“We’re in a crisis state in this city, with the shootings going on. The perception that we’re much less safe than we used to be is everywhere in the city. I don’t care if you’re on the far northwest side, downtown where I live. You read the papers every day, watch the TV every day. This is not isolated,” Daley stated.

But attacking crime, Daley said, means reassuring communities.

“We have to rebuild trust of communities with the police department, no doubt about it. There have been enormous mistakes done by police officers over a very long period and we’ve got to build that trust back,” Daley explained.

Daley pointed to the Jason Van Dyke murder trial as an opportunity for frank discussion about race and change. “There’s a sense that this trial is more than just a trial for the charges against this police officer. We can look at it as one enormous potential challenge, or an opportunity to have the change that I think everyone wants to see in the city over the years.”

If elected, Chicagoans should not expect Bill Daley to serve two decades like his father or brother. When asked if he would serve more than two terms, he replied, “Oh God no! Are you crazy?”