MILWAUKEE (AP) — The home of the Milwaukee Brewers will be renamed when MillerCoors’ naming rights expire following the 2020 season.

Chicago-based MillerCoors said in a statement the rights to Miller Park will go to American Family Insurance beginning in 2021. MillerCoors said Madison-based American Family proactively pitched the Brewers “an incredibly rich offer” for future naming rights to the ballpark.

READ MORE: CBS 2's Luke Stuckmeyer Enjoys Father's Day As A Dad For First Time

The Brewers scheduled an afternoon news conference Tuesday to make what the club says is a “major business announcement.”

READ MORE: Rash Of Shootings In Humboldt Park Community This Weekend Have Left 2 Dead, 10 Injured

Miller Park, with its convertible roof, was opened in 2001 and replaced Milwaukee County Stadium.

MORE NEWS: Chicago Weather: Some Severe Storms For Northwest Indiana Sunday Afternoon, Severe Storms Still Expected Sunday Night

Copyright 2019 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.