CHICAGO (CBS)– The roads are a little friendlier, thanks to one anonymous donor.

A new billboard just went up along the Tri-State, near 95th Street.

It says “love.”

It’s part of the ‘love on every billboard’ movement.

It was started in Spokane, Washington last year, and it’s been spreading all over the world since.

Now, Chicago is feeling the love, for at least the next month.

The billboard costs more than $4,000.